Developmental Edit or Substantive Edit? Is There a Difference?

As a book editor, I’m sometimes asked what the difference is between a developmental edit and a substantive edit. Authors typically use the first term to mean something different than what it originally meant to editors. In so doing, they’ve created a new (popular) meaning for the term. This leads to all sorts of confusion, which hopefully this article will ... Read More

How to Write an Author Bio Page

You’re writing the author bio page for your book, and are unsure what should go there and what shouldn't. There’s a right way and wrong way to do this, so let’s take a look. Keep it brief – Your book's author bio page should be short—just two or three brief paragraphs. Summarize – Unlike a resume that lists your accomplishments in ... Read More

Branding Your Book with Your Book Title and Cover

Branding is as important for a book as it is for a business, and branding starts with your book title. As a developmental book editor, I advise on the book title, helping authors see how their  proposed wording is likely to strike their target audience. A book title needs to convey the genre and indicate the nature of the content, ... Read More

Crafting an Irresistible Book Title

"A rose by any other name would smell as sweet," said Shakespeare, but clearly he wasn’t talking about book titles. When it comes to choosing the right book title, the name is everything. Why is it so important? Because your book title, along with your book cover, are the first things a prospective reader or buyer are going to see. ... Read More

Nonfiction Authors: What Person or Voice Should You Write In?

A nonfiction-author client of mine asked yesterday, “What voice should I write in for my self-help book?” Being an analytical guy, he spelled out four choices he was trying to choose between. “I am sure there are proper terms for these voices,” he added. “When I first started, my style was very direct and used ‘you’ a lot. I looked at a number of books and decided to change it to ‘we.’ What is your opinion?” …

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